EuroStar are moving from trains to try their hand at music festivals by launching a one day musical extravaganza in London this summer.
The train company will be getting some help from renowned DJ Gilles Peterson to make the dance line up a sucsess with young travellers. The aim of the event is to celebrate the diversity of European talent on London’s doorstep - by bringing together dance and arts performers from across Europe.
The festival is part of the London 2012 festival - a series of events dedicated to culture and entertainment happening in the capital this summer. EuroStar's Traction festival will be the very first event to take place in London’s new Granary Square, the largest urban space of its kind in Europe.
Parisian Sébastien Tellier and Cologne’s Brandt Brauer Frick Ensemble are the first two acts to be confirmed today, with further names set to join the line up in the coming weeks. Each performer has been handpicked by Gilles Peterson, drawing on his 30-years of experience in the music industry and his insatiable appetite for groundbreaking new music.
Gilles Peterson, curator of Traction, said: “Emerging across Europe is a wealth of pioneering musical talent. Traction will give thousands of residents and visitors to the London 2012 Games the chance to discover the exciting new music on offer just a short journey from the UK. In curating this very special event, we will bring a truly original experience to the public as they celebrate the arrival of the Games in London.”
Early bird ticket sales for Eurostar presents Traction open today, priced at £15 each, with regular tickets on sale at £20 each from 26th April.
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